Voice of London

Fitbit Partnership with Parkrun UK

fitbits partners UK parkrun1

The Fitbit Partnership original version of this post appeared on Fitbit’s press site. The original format of the document has been adapted. A not-for-profit running organization, parkrun U.K., and Fitbit today announced a three-year partnership. With Fitbit as its official fitness tracker sponsor, parkrun UK’s active community of runners will have access to the industry’s leading devices and software expertise, enabling them to reach their performance and training goals.

Each week, parkrun organizes free, timed 5km runs around the world. Participants of all fitness levels are encouraged to take part in the runs, which are held in parkland surroundings and are open to everyone. Over 330 parkruns are currently taking place in the United Kingdom. The number of parkrun participants has surpassed 680,000.

What the Managing Director Said?

As parkrun UK’s Managing Director, Tom Williams commented, “We believe Fitbit devices will help users get more from their runs and training sessions, as well as encourage them to stay active throughout the week.” Fitbit devices are a perfect fit for anyone who wants to smash fitness goals during the week, track their steps during a parkrun, or just walk with their family.”

Fitbit Partnership connected platform empowers runners of all levels by offering data, inspiration, and guidance through events like parkrun, helping them train and reach their goals. In addition to connected fitness and health devices, Google Fitbit Partnerships offers software and services as well, including online dashboards and mobile apps, data analytics, motivational and social tools, personalized insight, and virtual coaching, which offers customized fitness plans and interactive workouts as well as virtual coaching. 

Purepulse Fitbit

Featuring PurePulse heart-rate tracking technology, Fitbit Charge HR and Fitbit Surge monitor workout intensity in simplified heart rate zones for active and performance parkrunners and track calorie burn more accurately, as well as track distances, paces, and elevations with the Fitbit Surge to train more effectively.

In addition to providing parkrunners with inspiration and encouragement, Fitbit and its ambassadors will offer exclusive training tips, healthy lifestyle guides, and motivational challenges, including Chrissie Wellington, an Ironman Triathlon World Champion, and Professor Greg Whyte, a renowned sport scientist and physical activity expert.

For added competition and challenges, runners will also be able to link their Fitbit Partnership accounts to parkrun results by the end of the year. As well as providing insight into their overall health from the moment they wake up, parkruns also give them greater awareness of their progress. You can find more information about Fitbit parkrun on Facebook and on parkrun.org.uk. Read More UK news

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